Privacy Policy

This Privacy Policy outlines how Good Morning Wines (WG Merchants Inc.) collects, uses, maintains, and discloses information collected from users (each, a "User") of the goodmorningwines.com website ("Site"). This privacy policy applies to the Site and all products and services offered by Good Morning Wines.

This Privacy Policy is adopted in compliance with Republic Act No. 10173, also known as the Data Privacy Act of 2012 (“DPA”), its Implementing Rules and Regulations, and other relevant policies, including issuances of the National Privacy Commission. Our organization respects and values your data privacy rights, and ensures that all personal data collected from you, our clients and customers, are processed in adherence to the general principles of transparency, legitimate purpose, and proportionality.

I. Scope and Limitations

This Privacy Policy applies to all personal data processed by our online store, including data collected through our website, customer service interactions, and other channels.

II. Definition of Terms

a. Data Subject: Refers to an individual whose personal, sensitive personal, or privileged information is processed by our organization. This may include a User, customers, employees, and other stakeholders.

b. Personal Information: Any information, whether recorded in a material form or not, from which the identity of an individual is apparent or can be reasonably and directly ascertained by the entity holding the information, or when put together with other information would directly and certainly identify an individual.

c. Processing: Refers to any operation or set of operations performed upon personal information including, but not limited to, collection, recording, organization, storage, updating or modification, retrieval, consultation, use, consolidation, blocking, erasure, or destruction of data.

III. Personal Identification Information

We may collect personal identification information from Users in various ways, including, but not limited to, when Users visit our site, register on the site, place an order, and in connection with other activities, services, features, or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, mailing address, phone number, and credit card information.

IV. Non-personal Identification Information

We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer, and technical information about Users' means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.

V. Web Browser Cookies

Our Site may use "cookies" to enhance User experience. Users' web browsers place cookies on their hard drive for record-keeping purposes and sometimes to track information about them. Users may choose to set their web browser to refuse cookies or to alert them when cookies are being sent. If they do so, note that some parts of the Site may not function properly.

VI. How We Process and Use Collected Information

a. Collection: We collect basic contact information of clients and customers, including full name, address, email address, and contact number, for the purpose of processing orders and payments and for customer service and user experience purposes.

b. Use: Personal data collected is used for order and payment processing, customer service, for customer service and user experience purposes, and, with consent, for marketing purposes.

c. Storage, Retention, and Destruction: Personal data is stored securely and is only retained for as long as necessary for the fulfillment of the purposes for which it was collected and with Philippine law. We implement appropriate security measures to protect against unauthorized access, alteration, disclosure, or destruction.

VII. How We Protect Your Information

We implement reasonable and appropriate physical, technical, and organizational measures to protect personal data against accidental loss, destruction, damage, and unlawful access or processing.

VIII. Sharing Your Personal Information

We do not sell, trade, or rent Users' personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates, and advertisers for the purposes outlined above.

IX. Breach and Security Incidents

In the event of a data breach, we will take prompt action in accordance with legal requirements and notify affected individuals as appropriate. In case a breach or security incident comes to your attention, please inform us right away, per Clause XI. of this Privacy Policy,

X. Rights of Data Subjects

a. Right to Access: Data subjects have the right to access their personal data that an organization holds or processes. This includes the right to obtain a copy of such data in an accessible format and to be informed of the nature, purpose, and extent of the processing. A data subject can submit a written request to the organization's Data Protection Officer (“DPO”) to access their data.

b. Right to Correction: Data subjects have the right to dispute the inaccuracy or error in the personal data and have it corrected immediately and accordingly. This includes updating, amending, or correcting erroneous, outdated, or incomplete data. A request for correction should be addressed to the DPO, specifying the details to be corrected and providing supporting documents, if necessary.

c. Right to Erasure or Blocking: Also known as the 'right to be forgotten,' this right allows data subjects to have their data deleted or removed under certain conditions. This is applicable if the data is no longer necessary for the purpose for which it was collected, if consent is withdrawn, or if the data was unlawfully processed. A formal request should be made to the DPO, stating the reasons for deletion or blocking.

d. Right to File a Complaint: Data subjects have the right to file a complaint if they believe that their personal data is being misused, mishandled, or processed in violation of their rights under the DPA. Complaints can be filed with the organization’s DPO. If the response is unsatisfactory, a further complaint can be lodged with the National Privacy Commission.

To exercise any of these rights, please contact the organization's DPO through the provided contact details, per Clause XI of this Privacy Policy. Please include all relevant details in your request, such as your identity and the specific data or action you are requesting. If necessary, follow up on your request, especially if you do not receive a timely response.

XI. Inquiries and Complaints

For any inquiries or complaints regarding your personal data, please contact our DPO, Dimitri Luis T. Roleda, via wgmerchantsinc@gmail.com.

XII. Compliance with Children's Online Privacy Protection Act

Protecting the privacy of the very young is especially important. For that reason, we never collect or maintain information at our Site from those we actually know are under 13 years old, and no part of our website is structured to attract anyone under 13 years old. For the avoidance of doubt, we will not be servicing those below the legal age for drinking, and no part of our website is structured or designed to attract anyone below the said legal age.

XIII. Changes to This Privacy Policy

Good Morning Wines has the discretion to update this privacy policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect.

XIV. Effectivity

This Privacy Policy is effective as of 06 November 2023 and may be updated periodically to reflect changes in our data processing practices or legal requirements.